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Virtual Holograms Create a Real Intellectual Property Dilemma

As technology improves, the field of Intellectual Property is struggling to catch up. A recent article details how a new innovation in hologram technology is poised to generate a groundbreaking legal controversy in IP law.

At the annual Coachella Music Festival in California this year, the deceased rapper Tupak Shakur made a public performance- as a 3-D hologram. While a dead rapper appearing as a hologram may seem amusing, the technology used to create the performance will likely revolutionize IP law. Creating a hologram of a celebrity is creates a vast array of potential IP issues, including everything from right of publicity to copyright disputes.

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